Read the blog... Running Your Business
I teach online business owners how to get better work:life balance in their businesses and so I love nothing more than discovering a new tool that takes something else off my plate and helps me to save time whilst making more sales. That’s why I was so excited when I learned about Shareables. A cheaper (and more user friendly) version […]
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Email marketing Read the blog...
If you are building an online business, you probably know how important it is to grow an email list. But how often should you be sending newsletters to those subscribers? And it isn’t an easy question to answer as every business is different! But you can definitely send too few emails so how many is that? So how often should […]
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Affiliate marketing Read the blog...
When you first start out with affiliate marketing, your goal might be to start monetising a blog or to add a 2nd income stream to your online business to supplement your income from selling digital offers, services, coaching or from display ads. So usually when we think about affiliate marketing wins, we think about income. But affiliate marketing has been […]
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Affiliate marketing Read the blog...
Let’s talk about affiliate marketing in 2026. Because while the basics are still the same – recommend products you love, earn commission when people buy – the how is definitely evolving. But here’s the good news: affiliate marketing still works. Really well. Especially when you get creative, focus on connection, and lean into playful, strategic ways to stand out. Below, […]
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Product Reviews and Comparisons Read the blog...
Updated May 2026 Convertbox is hands down one of the best investments I have made in my business to date. I bought it initially to grow my email list faster, hearing about how high Convertbox’s conversion rates generally were. But what I discovered when I started using Convertbox that it was the swiss army knife of marketing tools and there […]
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Email marketing Read the blog...
Let’s be honest – building an email list takes time, energy, and care. So once you’ve put in the effort to grow one, it’s totally fair to ask: how can I actually make money from it? If you’re an online business owner or blogger building a life-first business (i.e. one that supports your ideal lifestyle, not one that consumes it), […]
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Email marketing Read the blog...
So, you’ve started building your email list and subscribers are signing up – Yay! But what now? If you’re wondering how to keep them engaged, build genuine connections, and turn your list into a loyal, raving community – you’re in the right place. In this guide, we’re diving into how to nurture email subscribers and boost list engagement in a […]
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Email marketing Read the blog...
If you’re an online business owner or blogger looking to grow your business without being glued to your screen 24/7, then building an email list should be right at the top of your to-do list. Seriously – it’s a game-changer. Not only is it one of the most effective marketing strategies out there, but it also supports a more sustainable, […]
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Product Reviews and Comparisons Read the blog...
Often at this time of year I get asked a lot ‘Is there a Convertbox Black Friday deal?’ But before we get into this years offer, let me tell you why I love Convertbox so much! Convertbox is hands down, my favourite marketing tool. It’s so versatile. I use it in so many ways, from growing my email list rapidly […]
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Digital Products and Courses Read the blog...
Affiliates are far more likely to promote your offers if you make it easy for them. One of the best ways to make it really easy is to share their personal affiliate link directly inside your emails to them. That way they don’t have to login to find their link and they can’t grab the wrong link or get confused […]
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Read the blog... Running Your Business
We all need time off occasionally. Be it for a trip abroad, a wedding, to care for a loved one or for maternity/paternity/adoption leave! But taking time off as a small business owner is challenging. There are so many things to consider! But the good news is that you CAN take time off and watch your business THRIVE without you! […]
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Read the blog... Running Your Business
I waited too long to hire my first virtual assistant. I presumed I had to be making more than a full time income to be able to afford to pay someone else to join my team. And then when I was making a full time income, the idea of finding the right person and then onboarding them into my business […]
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Read the blog... Sales and Marketing
Adding urgency to a sales funnel is a really great way to boost sales conversions. Urgency essentially means a reason to buy now (or within a short time period.) There are various tools that can help us to add urgency to evergreen sales funnels and in this blog post I want to show you 3 tools you can use to […]
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Digital Products and Courses Read the blog...
What is a sales funnel? A sales funnel is a step-by-step process to take someone on a purchase journey that helps them move from a potential lead to a paying customer for your online course, digital product, program or membership. The idea is that you nurture someone towards the sale so that understand why they want/need your offer, why yours […]
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AI Tools and Automation Read the blog...
AI is booming and there has been an explosion of AI productivity tools for online business owners – but which are genuinely worth investing in? In this article I wanted to let you know about 3 tools I use which use AI to dramatically increase my productivity levels. Those tools are… Let’s dig into them in a little more detail…. […]
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Read the blog... Sales and Marketing
One of the most common things people struggle with when it comes to email marketing is getting comfortable with selling. When you’re not used to sending sales emails, it can feel awkward. And we’re often subjected to bro-marketing tactics from other email lists we are on which makes us worried that we too, will come across as pushy or salesy. […]
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Email marketing Read the blog...
I just unsubscribed from someones email list because the sender name was changed to ‘RSVP requested!’ I had no idea who it was from so I found myself reluctantly clicking to find out. It felt super manipulative. So without reading the rest of the email, I unsubscribed. No matter what they were selling, I knew I didn’t want it as […]
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Email marketing Read the blog...
It’s so easy to put off prioritising your email list. We’ve probably all been there at some point. The tech feels overwhelming. Emailing consistently is challenging especially on weeks where you have nothing new to share. It’s just another thing on the ever growing to do list… But email is the most powerful marketing tool you have and not prioritising […]
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AI Tools and Automation Read the blog...
Writing sales pages isn’t easy. You have to tap into the mind of someone who is ready and looking for the solution you offer. But you aren’t that person. Maybe you were at one time, but now you are an expert on the topic (or should be if you are creating a product or course on the topic!) So getting […]
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Digital Products and Courses Read the blog...
If you’re a busy online business owner, chances are you struggle to fit in much time for learning and developing new skills around all the other 10 million things on your to do list, am I right?! And if you’re wishing there were more hours in each day, then there is a good chance people in your audience are in […]
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